NEXT CASE STUDY
International Olympic Committee/Twitch
Promod successfully executed an exciting activation for Twitch on behalf of the IOC, using their own internally developed game ‘Olympic Games Run’ to engage with a younger audience. By working with Twitch, the IOC was able to connect with the platform’s highly engaged viewers that are predominantly between the ages of 16-34. The stream was a resounding success, achieving an impressive peak viewership of 25.2k people. Our team ensured seamless integration of the game tablet feeds into the broadcast through a PC.
Mobile game tournament, project and activation management, end to end broadcast solution with remote flexible workflow, talent coordination & management